About Rebadgo
Rebadgo is a small piece of software for the person who resells software under their own badge. It has two halves. The worksheets are free and compute on the page from the numbers you type in: the margin a white-label platform leaves after the vendor's wholesale price and fees, and the first-year budget and net of a rebadged app. Rebadgo Pro is the client book those figures belong in: every client with the product they were sold, the seats, the wholesale and retail price, the vendor, the agreement and the renewal, kept and exportable at any time.
Why this site exists
This site exists because a reseller's client book usually lives in the vendor's admin panel, which belongs to the vendor's contract, and in a spreadsheet that was right when it was made, and the moment the vendor raises the wholesale price or the agreement ends, the reseller discovers it cannot say which clients are still in margin or when each one renews. The arithmetic is simple, the book is what the agency owns, and neither deserves to live in someone else's portal.
Who it is for
The owner of a US marketing, SEO, web, IT, HR or consulting firm with two to thirty people, or a coach or course creator, who resells one or more vendors' white-label products to clients and keeps the client list in a spreadsheet or the vendor's portal today
Not an app designer after white icons, not a content marketer writing a white paper, not a developer building white-label software, not a bank, broker or sportsbook licensing a regulated platform, not a dropshipper, and not a hosting reseller
What it does not do
- No legal opinion on a reseller agreement, a trademark or a client contract: what the vendor's terms allow and what the badge may claim are your lawyer's answers, and the rules cited on each page are where that conversation starts
- No vendor's price list and no ranking a vendor paid for: every wholesale price and fee on a worksheet is yours, and this site publishes no product's rating
- No app building, no hosting and no course platform: Rebadgo keeps the book of what you resell, it does not build or host the product
- No introductions to vendors or brokers: we sell no leads and no lists
What is on this site
2 free tools, each working its figure on the page with no account, and Rebadgo Pro that keeps the record. All tools · Pricing.
- White label platform margin calculator: Put in the vendor's wholesale price per client, the platform and setup fees, your own price, your client count and your onboarding hours, and see the revenue, the vendor cost, the gross margin, the margin per client and the clients needed to cover the fee.
- White label app builder launch sheet: Put in the setup and branding cost of the rebadged app, the vendor's monthly and per-client fees, your price, the clients you expect and the launch budget, and see the first-year cost, revenue and net, the break-even clients and the annual price sheet.
What Rebadgo Pro keeps
Upgrading turns a worked margin into a book. The platform you priced on the worksheet is filed as the product you resell, each client is filed against it with their seats and their price, the renewal date is a reminder rather than a surprise, and the proposal and the price sheet render under your badge from the book rather than being retyped.
Who answers for it
Joe Ellul-Turner, Director, Ellul Solutions Ltd, who answers support and every enquiry from this site.
Reach us
Contact for a question about the product, ask whether Rebadgo Pro does a particular thing, Support when something is broken or money is wrong, or hello@rebadgo.com. The legal terms are on Terms and Privacy.