A white label course platform is a vendor's course delivery, the video, the lessons, the quizzes, the certificates and the learner logins, sold under the badge of the coach, training firm or agency that resells it. A white label online course platform is the same product named for where it runs. It is different from choosing a platform for your own courses: the reseller sells the platform itself to clients, each of whom runs courses on their own branded instance. This page sets out what the vendor delivers, what the reseller takes on, how the platform is priced per learner or per client, and what the client book keeps.
What the vendor delivers behind the badge
The course builder, the video hosting, the learner accounts, the quizzes and certificates, the payments if the client sells seats, and the reporting. The reseller's badge goes on the learner login, the emails and the certificates; a partner program leaves the vendor's name on all three. A reseller should know which it is buying, because a client who discovers the vendor's brand on a certificate has discovered the arrangement.
What the reseller takes on
The client relationship, the setup of each client's instance, the first line of learner support and the price. The reseller agreement is a sale of a licence to resell, read against the default rules of Article 2 of the Uniform Commercial Code where the agreement is silent, and its clauses on termination, export of course content and price changes are the ones a reseller should read twice, because the client's courses live on the vendor's platform.
Pricing per learner, per client or per course
Vendors wholesale course platforms per active learner, per client instance or as a flat platform fee with a learner cap; resellers price per client as a flat monthly fee, per learner or per course launched. A per-learner wholesale cost under a flat resale price needs a cap. The free margin worksheet on this site takes the wholesale price, the platform fee and the reseller's price and returns the margin and the clients needed to cover the fee.
The client book a platform reseller keeps
Every client with the platform resold, the learners, the wholesale and retail price, the vendor and the agreement, the renewal date and the export terms. When the vendor changes its learner pricing or retires the white-label tier, the book shows the exposure. Rebadgo Pro keeps that book and renders the proposal and the price sheet from it under the reseller's badge.
Questions people ask about white label course platform
What is the difference between a white label course platform and building courses on a platform?
Reselling the platform means your clients run courses on instances carrying your badge and pay you. Building on a platform means you run your own courses on the vendor's product. The first is this page; the second is the creator's own decision.
Can a training company resell a white label online course platform?
Yes, if the vendor's reseller terms allow it. The margin worksheet on this site says whether the per-learner or per-client terms leave enough after the setup and support.
What happens to a client's courses if the reseller agreement ends?
The export clause says. Read it before the first client signs, and keep the client book so the relationship survives the platform.